Make sure you’re using the right image dimensions for a polished, professional look. That’s because it’s possible to publish posts on networks like Facebook and Twitter without an image, but that’s not the case on Instagram. Always include an image. If you’re scheduling posts across multiple social networks, this is an easy mistake to make.Choose an Instagram community management partner. Given its reputation as one of the more “closed” social networks, it’s likely that beneficial new features or other changes will be made available through Instagram’s partners first.Schedule posts at the best times to engage your audience. Scheduler or no scheduler, posting your content when your audience isn’t active on Instagram means fewer people will see your posts.Note: Your profile must be set to public. Fortunately, this is easy: Simply click the gear icon from your profile screen, select “ switch to business profile,” and select the Facebook Page you want your Instagram Business Profile to be associated with. Make sure you have an Instagram Business profile. Posting directly to Instagram via third-party tools is only possible (as of now, anyway) if you have a business profile.You still need to follow a few best practices to get results: Scheduling your Instagram posts ahead of time is convenient, but it’s not a magic bullet that guarantees success on the platform. But to do it right, there are a few things you need to know. Now that it’s possible, there’s no good reason not to take advantage of Instagram scheduling tools.
By scheduling your social media posts, you can create a consistent presence on platforms like Instagram – without chaining yourself to your device to hit the “publish” button in real-time. It’s easier to be consistent. No one wants to be a slave to their smartphone or laptop.You’ll spend less time on social media. Of course, the life of a social media marketer pretty much revolves around social, but when you put your content on autopilot, you’ll have more time to spend interacting with your audience by responding to comments, answering questions, and commenting on and reacting to other users’ posts.You get to optimize your posts. When you schedule your posts ahead of time, it’s easier to post content at the ideal time: when your audience is active on the platform.Why? Scheduling your social media posts is an effort that pays off in several ways:
BEST INSTAGRAM POST SCHEDULER 2019 UPDATE
But thanks to an API update released on January 30, 2018, Instagram schedulers are back in the game, and things are looking up for Instagram marketers.
In mid-2016, Instagram restricted access to its API, which blocked third-party tools from posting content directly to the platform and making marketers’ lives more complicated. Scheduling posts on Instagram hasn’t always been simple. Some allow you to schedule posts across multiple social media platforms, not just Instagram. (Spoiler: It does exactly the same thing as other social media scheduling tools, but for Instagram.) Like other social media scheduling tools, Instagram schedulers are third-party tools. If you’re familiar with social media scheduling tools that allow you to schedule posts for Twitter, Facebook, Pinterest, and other social networks in advance, then you already know what an Instagram scheduler is. Here’s what you need to know about Instagram schedulers, best practices for using one to engage your audience, and a few tools worthy of consideration. Unless you’re sitting in front of your computer with all your social media profiles open 24/7, posting regularly to Instagram at the ideal times to reach your audience is an impossible feat – without the aid of an Instagram scheduler, that is.
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